{"id":962,"date":"2021-10-19T11:03:16","date_gmt":"2021-10-19T11:03:16","guid":{"rendered":"https:\/\/www.liainfraservices.com\/kbarticles\/?post_type=tesserakb&#038;p=962"},"modified":"2021-10-27T14:03:57","modified_gmt":"2021-10-27T14:03:57","slug":"how-to-create-a-universal-analytics-property","status":"publish","type":"tesserakb","link":"https:\/\/www.liainfraservices.com\/kbarticles\/knowledgebase\/how-to-create-a-universal-analytics-property\/","title":{"rendered":"How to create a Universal Analytics property"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.liainfraservices.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"><strong>Home<\/strong><\/span><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\"> <\/span><\/strong><\/a>> <a href=\"https:\/\/www.liainfraservices.com\/seo-company-in-chennai\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"><strong>SEO Company in Chennai<\/strong><\/span><\/a><strong><a href=\"https:\/\/www.liainfraservices.com\/seo-company-in-chennai\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"> <\/span><\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this blog post let us see how to downgrade GA4 that is Google Analytics 4 to Universal Analytics or in other words, <strong>how to create Universal Analytics Properties (UA) afresh<\/strong>. Since <a href=\"https:\/\/support.google.com\/analytics\/answer\/10089681?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">Google Analytics 4<\/span><\/strong><\/a><strong><a href=\"https:\/\/support.google.com\/analytics\/answer\/10089681?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\"> <\/a><\/strong>is now the default property in Google Analytics, you will need to use &#8216;Advanced Options&#8217; when creating a new property. <strong>Lia Infraservices &#8211; <a href=\"https:\/\/www.liainfraservices.com\/seo-company-in-chennai\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">The best SEO company in Chennai<\/span><\/a><\/strong> will show you how to create a universal analytics property newly and not applicable to those who have already created <strong><span class=\"has-inline-color has-black-color\">Google Analytics 4 setup<\/span><\/strong>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the <strong>Universal Analytics interface<\/strong> is still more user-friendly and most of you will be able to get the answers faster than with Google Analytics 4.&nbsp; So here are the steps to downgrade from GA4 to Universal Analytics.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Steps to create Universal Analytics Properties:<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Follow the beginner\u2019s guide to downgrade Google Analytic 4 to Universal Analytics properties&nbsp;<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 1:<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To \u201cAdmin\u201d of any property and click \u201cCreate Property\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/jBdjLnZNbDeKf9mPjBWSj_BND49boIEw9ZWfzqxtd35nudsy4XH9npWhbmnVYBHGeil6JDmYEUj6HXu6PCHdaByeyinwTucDLHqQm3_FEQMGiTq0TFkPYmt64il5gV3guZ1Oqg3L=s1600\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 2:&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Provide the name of the Property, it should be your business name, and your country\u2019 time zone and currency<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Click on \u201c Show Advanced Options\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/hLI-Je53rwcGXMhjYQj1mEsPEwmiIT1JjvsB8HxEwbuQ0gmKDKAHCDrKfdt2-QuNNuWAM8Yw2xI3Dv5Ukd-hWHGB6PLVnYP0G4eiqZ_PEsCAq8woNCOKyTQaKX393vusoCtDjryF=s1600\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 3:&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Enable the toggle button<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enter your website URL \u201c Your Website URL \u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you wanted to create both Google Analytics 4 and Universal Analytics properties, you can click on the radio button and click on the check box<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But, here we need only Universal Analytics property, so we click on the option \u201c Create a Universal Analytics property only\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2026\u2026<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/OjzRz-w2UuuePOk7XDp0ANqO_j_6rz_O0Ao-vbEByS-kJVa3Mue_nGqx9WsLbXgV_hyKbYjfXTLyLRv8NmZ_8t5sDvFshvI7u87_96vSfm-QfMjqubAGiW59SjeSZ907Gs64Od0s=s1600\" alt=\"\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 4:&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Select your business size and your options&nbsp; and click \u201cCreate\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/f1X6osI87QwMj3BBPXr3-RZLoP57VSei1CGsi1v6hMepGqw2Qc7h751bKeNzQgXw3XDXAurmoXYkl3qh3yvIm92czYFDsqUuH6R9DMjoZzgO6ZJsHNhXL12MrrKlCAqfCH5dGC0A=s1600\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Once done, copy-paste the Google analytics tracking code to your website.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conclusion:<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If you are planning to start a new SEO project you want to create a new universal Analytics property from Scratch then <strong><a href=\"https:\/\/www.liainfraservices.com\/contact\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">contact Lia Infraservices<\/span><\/a><\/strong> &#8211; <strong><a href=\"https:\/\/www.liainfraservices.com\/seo-company-in-chennai\" target=\"_blank\" rel=\"noreferrer noopener\">The professional SEO Company in Chennai<\/a><\/strong>. We suggest Google Analytics 4 is more futuristic than Universal Analytics for your SEO Activity. So, we suggest configuring and setup running both GA4 and UA in parallel.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a class=\"https:\/\/www.liainfraservices.com\/contact\" href=\"https:\/\/www.liainfraservices.com\/contact\" target=\"_blank\" rel=\"https:\/\/www.liainfraservices.com\/contact noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"729\" height=\"91\" src=\"https:\/\/www.liainfraservices.com\/kbarticles\/wp-content\/uploads\/2021\/01\/Want-to-know-How-to-Set-the-Goal.jpg\" alt=\"\" class=\"wp-image-651\" srcset=\"https:\/\/www.liainfraservices.com\/kbarticles\/wp-content\/uploads\/2021\/01\/Want-to-know-How-to-Set-the-Goal.jpg 729w, https:\/\/www.liainfraservices.com\/kbarticles\/wp-content\/uploads\/2021\/01\/Want-to-know-How-to-Set-the-Goal-300x37.jpg 300w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">We are the <a href=\"https:\/\/www.liainfraservices.com\/digital-marketing-company-in-chennai\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">leading Digital Marketing Company in Chennai<\/span><\/a>, capable of delivering remarkable Organic <strong><a href=\"https:\/\/www.liainfraservices.com\/search-engine-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">SEO<\/a><\/strong> and inorganic <strong><a href=\"https:\/\/www.liainfraservices.com\/search-engine-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">SEM<\/a><\/strong> and <strong><a href=\"https:\/\/www.liainfraservices.com\/social-media-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">SMM<\/a><\/strong> results within a short notice period.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more Information Please refer to: <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/support.google.com\/analytics\/topic\/9303319?hl=en&amp;ref_topic=9143232\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">How to Setup Google Analytics 4<\/span><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/support.google.com\/analytics\/answer\/10269537?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">How to Setup Universal Analytics<\/span><\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Home > SEO Company in Chennai In this blog post let us see how to downgrade GA4 that is Google Analytics 4 to Universal Analytics or in other words, how to create Universal Analytics Properties (UA) afresh. Since Google Analytics 4 is now the default property in Google Analytics, you will need to use &#8216;Advanced&#8230;<\/p>\n","protected":false},"author":1,"featured_media":967,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"tessera_post_format_link":""},"tesserakbcats":[58],"tesserakbtags":[187,184,188,185,75,186,183],"class_list":["post-962","tesserakb","type-tesserakb","status-publish","format-standard","has-post-thumbnail","hentry","tesserakbcats-digital-marketing","tesserakbtags-digital-marketing","tesserakbtags-google-analytics-4","tesserakbtags-schema","tesserakbtags-sem","tesserakbtags-seo","tesserakbtags-smm","tesserakbtags-universal-analytics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - 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